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Our Story

In 2002 we established Aladin Tours as a local tour agency to provide excursions in and around Luxor to support our guest’s holiday needs while staying in our family hotel in Luxor, the Nefertiti Hotel.  Over time we became one of the most famous local travel agencies and have been highly recommended in many worldwide travel resources, and in many different languages, such as guide books, travel magazines and online travel websites.  Due to this great success we’ve moved forward from a local tour agency to an ‘A Class’ tour operator which allows us to expand our travel agency into Africa and the Middle East, and to open branches in Europe and further afield.  Our philosophy is simple; travel is one of the most enjoyable activities a person can do; therefore, it is our job to ensure our guests have unforgettable experiences which they will cherish and look back on for the rest of their lives.  Our number one priority is to make our guests happy and 100% satisfied – we don’t accept anything less than this. Since the first day we started we have been providing our guests with a personal service, and we will continue to provide the same high quality, tailored travel plans to wherever our guests wish to travel to.

Our mission

Aladin Tours is a family-run tour operator in Luxor Egypt offering group and private tours for all sizes, ages, and budgets. Operating for ten years, we have become widely recommended by many renowned travel resources. With a personal touch, the customized tours suit the desires of every visitor and offer a genuine Egyptian experience.

Three years ago I still wasn’t interested in the tourism business, all of my interest was in exploration and in excavations. My grandfather would tell us when we were children about the Ancient Egyptians and the treasures hidden by the Pharaohs, and the cities lost under the sand. Sometimes he would take us to see the excavations taking place in the oases where he worked and where our family (Bedouin) came from. In my free time I would go with my friend and dig in the oases, trying to find the treasure of the Pharaohs. From the time I was a child, this love of adventure grew in my heart, so that even after 100 years I know it will still be my passion. Every time my friend and I excavated in the desert we found something new and interesting. One time we found an undiscovered tomb with a mummy in it and a town covered by sand. My love of travel took me outside of Egypt, and at the same time my mind expanded through this travel since it gave me experience of the world. Three years ago my father died and I had to carry on the family business. The hotel and restaurant our family owned, once respectable and profitable had become run-down, and I wanted to restore them to their past glory. Using my experience of travelling, I poured my ideas into regenerating the hotel, thinking always of what the traveler needs. After this I added Aladin Tours, because I felt that the independent traveller had a need for more interesting trips than the classic ones, and greater flexibility. I am sure that every minute you spend with us we will provide all the service you need in a special way. I want you to leave Egypt with a good impression and a fantastic experience because my first interest is to help travelers and make new friends throughout the world. This is always more important that money, and I sincerely want to help people. This sincerity, I believe has given us great success with our family business- the hotel, the tours and the restaurant. In just three years, through word of mouth and great recommendations in all the Egypt travel guides, my effort has been repaid. Look what they say about us in International Travel Guidebooks (Click here). I wish you a pleasant trip. If you ever need help when you are in Luxor, in the oases, or any where in Egypt please contact me, I will do my best to help you, even if you don’t do any trips through us.

Aladin El Sahaby founder